On a timeless pursuit to curate, source, and sell unique objects from around the world, Vitrine engaged T.Mack to develop a brand strategy and identity rooted in a personal connection and dedication to the art of collecting and celebrating unique objects with a past and a soul. For Vitrine, the joy is in the hunt. It's in the early mornings at a small European flea market, a quiet conversation with an artisan, and the thrill of discovering an object that no one else has…and then sharing that with others. Vitrine (meaning ‘showcase’ in French) is the display for these finds, serving as a master class in intentionality.